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Over the years, we've crafted a series of these videos to showcase various AMEX products. One highlight is the 'Plan it' project, where we dive into a fresh feature that brings flexible monthly payments to the audience. Our goal was to stick to AMEX's brand guidelines while creating a video that's both dynamic and easy to grasp, giving a clear visual representation of this exciting new addition.
Plan It
Project:
Client:
American Express | Notch Video
Services provided:
Art direction, 2D/3D Illustration, animation, Explainer Video
AMEX_PlanIt_Frame1
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AMEX_PlanIt_Frame2
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AMEX_PlanIt_Frame10
AMEX_PlanIt_Frame1
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