I had the privilege of being involved in an exciting project aimed at crafting three 15-second promotional spots to promote the 2019 federal election in Canada for Toronto's esteemed news channel, CP24. The challenge was to conceive a visual approach that seamlessly merged street style aesthetics with a touch of graphic design, all the while maintaining a professional news-oriented ambiance. The directive was clear: infuse the visuals with an energetic, hyperactive vibe, while ensuring the content remained concise and on point.